Do you inspire customer service tales?

Everyone loves to tell a good story.  Stories teach, they inspire laughter and the bring about change.  As consumers, we love to tell stories about the people we buy from — good, bad or ugly. 

If I stopped 10 of your clients/customers today and asked them to tell me a story about your company's customer service — what story would they tell?

Would it be as compelling as this story about Frank? (E-mail and RSS feed subscribers, click here to watch the video)

If after watching the video, you had to honestly answer no — ask yourself this:  What could I do on a consistent basis that would get my customers to the point where they couldn't stop themselves from telling the story?

A big thanks to Laynie Kelly for telling me about this video!

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