Enjoy this web-based treat. And, if you speak Dutch — you might want to order something for yourself!
What a great use of design and technology.
A hat tip to my dad for sharing this with me! He says after reading my blog for so long, he’s now "attuned for interesting media."
At least someone is listening!

More packaging brain candy














Ah, de Hema
Great retail shop (and it’s been that for a long while now).
Great introduction to their online shop too – makes me wish I was back in The Netherlands. Their ‘snacks’ like smoked sausages, sausage rolls – hot, hot, hot! – and liquorices are famous.
Use to buy loads of stuff there, from clothing, to decorating materials, kitchen ware up to school items.
Simple principle of one-stop-shopping taken to a very fine and effective level for decennia’s and bringing it in the same simple and effective way to the ‘modern’ online world.
Now that’s a remarkable and high customer experience webmarketing!
Karin H. (Keep It Simple Sweetheart, specially in business)
Karin,
When I saw the origins of the site, I wondered if you’d be familiar with it. I agree — it’s really well done.
Drew
I blogged this one as well, really nifty! And it’s nice to see something fresh in the retail space.
Being a Dutchman, I regularly visit the Hema.
Their website looks just as good as their stores. It’s really easy for the eye, catches attention – and their soup is great as well!
-Dave
Dave,
How do they create the same kind of visual interest in the store itself?
Drew