There’s a lot of talk these days about personal branding. Tony Clark at Success from the Nest asks his readers about their personal tagline.
It’s a great question. My answer? Gratitude. Grace. Give. (check out the comments for some insightful thinking.)
But let’s take a broader look at the question. If you own a business, how does your personal mantra/brand/tagline influence your business and its brand?
If you’re a one (wo)man band, that probably works okay. After all, you are your company. But how do you shift to it being bigger than you? Especially if one day, you aspire to sell your company.
So…what is your personal brand/tagline and how does it impact/influence your business?