Let's start the week with the idea that we can be incredibly creative and attention-getting with a little effort. Here are some very clever visual marketing messages that probably didn't cost too much more than the usual hum drum executions.
Want to see a few more and learn about the 5 rules for being clever/funny in ads?
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Drew, I love those ads – especially the Nicontinell/bus ad. Awesomely simple and totally effective.
Lori,
Me too. I think the simplicity is a big part of their charm. Probably something we should remember.
Drew
Two I haven’t seen! Fabulous. I especially like the weight-lifting one.
I love those sort of ads because they’re building on the natural characteristics of a site, and because they’re so unexpected and playful I can’t help taking a closer look.
I actually did a post showing some more of those ads a little over a month ago:
Ads that add to their environment, instead of covering it up.
http://www.getfreshminds.com/2007/06/ads_that_add_to.html
Katie,
I agree — they almost feel organic. Like they grew right where they are. Very clever stuff and the ones on your site just add to the story.
Drew